Know what every traffic source returns.
Kliqz attributes each visit and each pound of revenue to the source that delivered it, then sets revenue against cost for every partner, tier and country. It is built for businesses that buy traffic at volume.
What Kliqz reports
A daily, source-level account of what was spent on traffic and what that traffic earned.
Attribution at source level
Every visit is recorded with the partner, campaign and tier it arrived through.
Revenue joined to visits
Advertising and subscription revenue is assigned each day to the source that brought the visitor.
Cost set against revenue
Partner spend is loaded alongside revenue, giving return on spend for each source without a spreadsheet.
Tier and country detail
Traffic is bought by tier, so return is reported by tier, with country detail beneath it.
Reconciled every day
One table per day holds revenue, cost, visitors and page views for every source, checked by automated tests.
Built on ClickHouse
Queries across large event volumes return in seconds. Read-only SQL access is included.
How it works
Kliqz joins three inputs into one daily view of return.
Collect
Visits arrive tagged with their source, tier and country.
Match
Revenue feeds and partner costs are joined to those visits each day.
Decide
Read return by source, then adjust what you pay for traffic.
Specification
The essentials for a technical review. Further detail is available on request.
- Inputs
- Visit events, revenue feeds, partner cost reports
- Granularity
- Source, campaign, tier, country, day
- Measures
- Visitors, page views, revenue, cost, return on spend
- Data store
- ClickHouse, self-hosted
- Outputs
- Dashboards, daily tables, read-only SQL
- Licensing
- Per deployment. Terms on request.
Licence Kliqz for your traffic
Tell us which traffic sources you buy from and how revenue reaches you, and we will reply by email.